This is just around the corner.
The rapid ramp up of available solutions from automotive OEMs (original equipment manufacturers) is a stark contrast to the normal five-year product development cycle in the automotive industry.
Auto makers are doing a better job of addressing the needs of consumers, particularly in terms of entertainment solutions. Consumers are changing the way the listen to, manage, and discover new music.
The rapid ramp up of available solutions from automotive OEMs [original equipment manufacturers' is a stark contrast to the normal five-year product development cycle in the automotive industry. The variety of solutions reflects the swiftly changing landscape of the mobile audio market where branded audio solutions, surround sound and mobile device integration are driving market growth.
To say that GM is bending over backwards to sell cars in general and cars with navigation systems in particular is an understatement. But they're just throwing money away if they don't get out in front of customers and tell their story effectively.
The rapid ramp up of available solutions from auto manufacturers is a stark contrast to the normal five-year product development cycle in the automotive industry.
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