It has to be more than just the music, ... When I was in college, I hated classical music. Then, a girl got me to go to a concert and because I wanted to be there, the night flew by.

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Get to the point that the public will assume that a show is good and worth their time, no matter if they've heard of who's playing that night.

198

We're looking for ways to reach out to new students, existing students and faculty, and a large part of this will be with marketing.

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