When they heard we wanted to do it with technology, it was an easy sell.

[That brings good news for all the options markets, including the ISE, he believes. Back when the four founders helped float the idea of the ISE,] we said options volume would double in two years. We were wrong. It doubled in six months, ... We think it will double again.

We continue to focus our attention on absolute volume growth driven by Customer and Firm trading activity. Ultimately, the success of an exchange must be based on its acceptance by these two constituencies. I am pleased to note that ISE remains the number one venue for Customer and Firm combined trading activity in equity options.

We've got a Silicon Valley mentality, a startup feel, long days, weekends -- that's the culture we want to promote. We've never really looked at what anybody else was going to do.

We dwarf them in size and complexity.

When the markets get frothy they can disappear. When the markets are frothy is exactly when consumers need them.

This whole idea didn't come from Gary and me -- we were the vehicle they used, ... and we said we are going to be the catalyst for change.

[And the ISE will keep working to develop its electronic systems, keeping its staff small, without paying too much attention to what the competition is up to.] We've got a Silicon Valley mentality, a startup feel, long days, weekends -- that's the culture we want to promote, ... We've never really looked at what anybody else was going to do.

I've always felt that, given the fact that we would be fully automated, we would be able to pass on the savings to our market makers.