I think our number 1 lure right now is the infrastructure we have here. We have amazing crews, we have amazing talent.

It was a proud year for all Canadians (at) the Academy Awards.

That's an important thing for our economy, it's huge for employment and it's a big economic boost.

In that $1.2 billion spent, that's not just going to salaries or studio rentals, it's going to purchases that are very wide-based.

They like to see the business coming because it's very good for the economy.