We were direct at first, like any early-stage company. We are now working with application vendors, and are recruiting resellers with data center experience, server and storage virtualization experience or experience in certain markets. A formal reseller program will be rolled out pretty quickly.

Companies are getting much more comfortable with running Linux in the data center as they move off of Solaris, HP-UX, or AIX, and they recognize they need the power of virtualization to help them manage increasing sever sprawl.

We are trying to round out partnerships with strategic vendors.

The companies we're working with are very strongly determined to run mission-critical workloads on Linux on x86.

Transitioning the data center to a more dynamic virtual model is essential to reducing the complexity and improving the responsiveness of today's IT organization. By supporting the Sun Fire x64 servers, we enable Sun users, for the first time, to leverage the full power of a dynamic data center infrastructure and the dramatic gains it offers in agility, performance and operating expense.

With the software, users can create virtualized pools of data center resources that can be dynamically allocated on an as-needed basis via a GUI management console and automated policies. In the Virtual Iron environment, any application can run on any machine, or be moved to any other machine without disrupting the application or requiring time-consuming SAN or network configuration changes.

[Customers] want to run larger and larger workloads on their virtual machines, but they need better performance to do it.