Sales and marketing is a hot area for job openings. On average, in any given company, there is around a 30 percent turnover rate for positions in this area. Top performers are always looking for new opportunities to sell more and leading companies are always hungry for new talent that will generate more revenue.

Salespeople are tasked with looking for the bigger, better deal for companies. It makes sense that the same concept would apply to their own careers even if they are currently satisfied with their positions. Employers need to make sure they are offering the right motivation to attract and keep top performers.