People are philanthropic, I think. They want to help. A lot of times I think they don't know exactly how, and writing a check just seems too impersonal. I think people like becoming involved on a more personal level.

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I've always been interested in women's issues and this is a way that I can make a direct impact in a much bigger way than I could all by myself. The fact that you are combining donations means that the amount of result you get from your money is multiplied that many times.

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