The issue of privacy is a substantial one. People don't realize how much information has already been gathered about them. When you start seeing pop-up screens that say 'You bought boots at such-and-such a Web site, now check out our camping gear,' that will be distressing to a lot of people; they're going to look for some way to have anonymity online.

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To date, much of the penetration of Linux in the marketplace has been in the back room infrastructure space, tying things together at the lower levels of the stack. Such accomplishments are not to be scoffed at, but represent the first step in establishing Linux as an enterprise and market wide technology.

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When somebody does it, it's got a worldwide audience.

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