This was particularly impressive...especially given American Eagle's heavy Northeast and Midwest exposure, given the mid-February blizzard.
The quality of the merchandise has improved and...the service levels are very high.
...They did draw the customers in despite all the false starts. The fact that they ended up so high in the rankings is testimony to the strength of the brand.
Clearly they have gone back to their heritage. It displays the strength of this season, which is the denim business. Much is made of a denim glut, but the fact is ... khaki was king. After three years of it, who needs another pair of tan pants?
They've always had a distinctive look accented by a strong use of color, but also by innovative fabrics, use of design that always made it very popular with parents of small children. I think they just got away from some of the innovative parts of it. They got stuck on color, and the use of color just got to be something that passed its peak.
I think what we are seeing in retailing are certain sectors doing better than others. In general, the department stores have not been performing well.
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