A Web site is the hotel's new front desk. Hoteliers want their guests and potential guests to have a positive experience online that corresponds to the positive experience they'll have when they arrive at the property. With these new Web services and capabilities, hoteliers can give consumers the features and tools they have come to expect online.
The agreement with GIATA complements the other work that we've been doing to make the ODD the industry's leading repository of hotel content for the global marketplace. We are completing work this month that will allow hotels to upload and maintain their properties' images under an agreement with Leonardo Media that improves the quality and quantity of the images available through the ODD.
By working with GIATA, we can offer our hotel customers the opportunity to have their detailed property and room information translated into additional languages, allowing these hotels to expand their appeal to both travel agents and consumers.