I don't think cab growers are just going to roll over and let this happen. They'll probably come up with their own suggestions.

Pheromones' duty is to respond to certain odor stimuli and pass that information on to the brain. Neurons in the nasal cavity detect pheromones, which then send them on to our instinctual brain which houses our aggression, sex and survival drives. Certain foods, beverages as well as people have high quantities of pheromones.