If there are signs that Americans bow to the gods of advertising, there are equally indications that people find the gods ridiculous. It is part of the popular culture that advertisements are silly. -Michael Schudson

 

If there are signs that Americans bow to the gods of advertising, there are equally indications that people find the gods ridiculous. It is part of the popular culture that advertisements are silly.


Comments

There are not yet any comments on this quote. Why not register / login and be the first?



This quote is just one of 9 total Michael Schudson quotes in our collection. Michael Schudson is known for saying 'If there are signs that Americans bow to the gods of advertising, there are equally indications that people find the gods ridiculous. It is part of the popular culture that advertisements are silly.' as well as some of the following quotes.

Advertising is much less powerful than advertisers and critics of advertising claim, and advertising agencies are stabbing in the dark much more than they are practicing precision microsurgery on the public consciousness.

Michael Schudson
255

It is very likely that many firms spend more on advertising than, for their own best interests, they should.

Michael Schudson
220
If advertising is not an official or state art, it is nonetheless clearly art. -Michael Schudson
215

Advertisements ordinarily work their wonders, to the extent that they work at all, on an inattentive public.

Michael Schudson
206

American advertisers rely on 'essentially illogical' approaches to determine their advertising budgets.

Michael Schudson
202
Most criticism of advertising is written in ignorance of what actually happens inside these agencies. -Michael Schudson
201

Advertising generally works to reinforce consumer trends rather than to initiate them.

Michael Schudson
186