I don't know of anyone who began riding just because of the Tour de Georgia, but it is undeniable that it has helped out a lot in making cycling more popular here. The festive atmosphere for the race gets people excited and pumps up their enthusiasm for their own participation.

Used to, it was mostly college kids buying bicycles to get around campus. But now it's people who have been exposed to cycling through watching and reading about Lance who are taking up cycling. Some are into racing, but most do it for fitness and the social aspects.

There may be 20 to 30 people who are members of all three clubs. There's a lot of crossover. We all help each other and try to introduce new people to cycling.