The fact is that the technology is more and more efficient, and more and more accessible. It's more accessible and possible to do than people think.

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It's not nearly as hard as it was 10 or even five years ago -- certainly not as hard as it was 100 years ago -- to either replicate your data or get your whole infrastructure out of the area. That's our first recommendation in all cases -- the bottom line is, if you have any hope of continuing your business, you have to base your operations outside of the city.

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We eat our own dog food. All of our San Francisco data infrastructure is actually hundreds of miles away.

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