It is on the upswing of its life cycle.
Yahoo is the most notorious violator on the Web in terms of distributing illegal video game products. It is hoped that this legal action will alert other companies and individuals that such acts will not be tolerated.
Our goal is to have stuff look as fantastic as possible (on screen), and it will, because it's a very powerful box. But it's the experience, the ride, that's most important.
Yahoo has been advised on more than one occasion that this conduct is taking place on its Web site, and we have asked them to implement effective controls to prevent the posting of illegal goods. Yet, although they have the responsibility and the capability, they have refused to do this. Regretfully, therefore, we feel that legal action is now our only remaining recourse.
We're dabbling in a lot of different, viral ways to reach consumers. The old formula is just not as effective.
[And, says Nintendo of America's Perrin Kaplan, kids shouldn't be bringing their Pokémon toys to school.] Nintendo really strongly believes there is a place for entertainment, ... but it doesn't need to be 24 hours a day.
This action is not motivated by money, ... It is about vindicating and protecting our rights and preventing the Internet from becoming a place where lawbreaking is accepted as inevitable.
While it's not likely that every old game will be available for download, we're working to make sure that fans get as many of their favorites as possible. Great characters never get old.
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