Many are surmising that housing values are so different around the country that it's impacting migration. Some people are cashing out housing and moving to cheaper areas. Others who don't own homes are moving so they can afford to buy one.

It's all relative. Housing costs might be high is some small pockets in Florida, like South Florida, but many of these people might be coming from places with even higher costs.

The reason cities were growing in the rest of the West in the 1990s was because Californians were moving there.

Many African Americans consider faith an integral part of their lives. These are people that fit our target demographic really well in terms of income, age and lifestyle.

Florida's economy, relatively speaking, is better.

Florida has been a sponge for migrants.