This is our first investment in home control and automation. Its time has come, the market is ready.

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There's no question that the demand for flash far exceeds supply today. How long that will continue is anybody's guess. Cellular phones are growing at a phenomenal rate. The whole wireless industry has experienced growth that no analyst has correctly projected.

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It basically allows us to double the number of flash chips we get on every wafer. It's a huge advantage in terms of being able to supply the industry with more chips.

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That facility, when it is fully built out is going to take $1.5 billion in investments, and the lion's share of that is going to happen this year.

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