This is a continuation of what we've seen for the past few years.

We think that the Olympics is probably going to be worth about $450 million dollars. Most of that is going to go to network TV. That's why you're seeing network TV increase at a higher rate.

Search is brewing at a much faster rate than display advertising. The display piece of Internet advertising is about six percent of the total share. If you add search it will exceed 10 percent, which is a fairly major milestone.