"Bob Garfield" is an American journalist and commentator. He is the co-host of the On the Media show on National Public Radio. Until 2010, he wrote the "Ad Review" TV-commercial criticism feature in Advertising Age. Garfield was a frequent contributor to All Things Considered and a longtime advertising analyst for ABC News. He has also been employed as an on-air analyst for CBS News, CNBC, PBS, and the Financial News Network.

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Extreme Makeover: White House Edition.

Marketers are desperate to find ways to reach people. Especially young men, who are far too busy playing 'Grand Theft Auto' to notice, say, a 30-second TV commercial.

We have a point of view on most stories that we do, but we're not ideological, ... We're not a show where everything comes from a left-wing perspective.