For a long time, there's been a stigma or a perception of what a PBS station should be. When you look across the country, it's almost like they used a cookie cutter to create these stations.
The phones weren't ringing much that night ... so I issued an on-air challenge for my company to match donations, dollar for dollar, up to $1,000. After that, the phones started ringing and they made some good money that night.
We can show them that God loves them. But there's no pressure.
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