Women will win in a situation where there is no vote-in. Women are women?s worst enemies. This should somewhat negate both the regional slant and the bias against women.

167

We have had both on-air and off-air impact. On air we have seen 200,000 business proposals come in. We were so overwhelmed that we had to create an entire cell at Zee to sift through the entries. It seems to have changed the concept of reality TV and life.

156

We are a major consumer of film and movie products. This will be in synergy with the business of Zee Music and Zee Cinema.

119