Dealing with product gives you confidence; dealing with people gives you success. You have to know how to read people.

That's just our style of play. We get off the ball, and we try to get double-teams on guys, put all the weight on them. In the second half, they start to break down, and their effort to make plays starts to diminish.

Demand is incredible. Customers are blown away by it. The flavor of whitebait is so subtle.

We practice hard all week, we bang all week. That really shows up in the second half. We are conditioned for hitting all day. Games are easier than practice.

We have a high tempo in practice. You get in the game, and you realize you're in better shape and you're more used to hitting than the other people.