We're trying to mobilize much the same audience. But instead of getting people to go to the theater, we're telling them the film will be there if they go to church. -Peter Lalonde

 

We're trying to mobilize much the same audience. But instead of getting people to go to the theater, we're telling them the film will be there if they go to church.


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This quote is just one of 2 total Peter Lalonde quotes in our collection. Peter Lalonde is known for saying 'We're trying to mobilize much the same audience. But instead of getting people to go to the theater, we're telling them the film will be there if they go to church.' as well as some of the following quotes.

We're trying to mobilize much the same audience. But instead of getting people to go to the theater, we're telling them the film will be there if they go to church.

Peter Lalonde
193

It's really our belief that if you take away some of the enormous films, a theatrical release often is a loss leader. That's not our strategy.

Peter Lalonde
124