It's colliding head-on with a demographic trend in that now you have the baby boomers. The average Harley customer is 46-years-old -- my age -- and they didn't have the money or the time to ride a motorcycle back in the '70s. So there's this nostalgia for the freedom and the rebellion of that era.
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This quote is just one of 2 total Orvel Wilson quotes in our collection. Orvel Wilson is known for saying 'It's colliding head-on with a demographic trend in that now you have the baby boomers. The average Harley customer is 46-years-old -- my age -- and they didn't have the money or the time to ride a motorcycle back in the '70s. So there's this nostalgia for the freedom and the rebellion of that era.' as well as some of the following quotes.
It's colliding head-on with a demographic trend in that now you have the baby boomers. The average Harley customer is 46-years-old -- my age -- and they didn't have the money or the time to ride a motorcycle back in the '70s. So there's this nostalgia for the freedom and the rebellion of that era.
Many of the Harley executives will take off for days, sometime weeks at a time, [to] attend these rallies and these rides. Very, very few companies' senior executives can say that they actually spend several days a year with the product, with the customers, out in the field.
This quote is just one of 2 total Orvel Wilson quotes in our collection. Orvel Wilson is known for saying 'It's colliding head-on with a demographic trend in that now you have the baby boomers. The average Harley customer is 46-years-old -- my age -- and they didn't have the money or the time to ride a motorcycle back in the '70s. So there's this nostalgia for the freedom and the rebellion of that era.' as well as some of the following quotes.