I just had this moment of clarity that there really could be a tool for this.

(It gives) a look at how many Starbucks there are versus how many local stores there are.

They're corporate and they're transnational and they're aggressive.

They're all exactly the same. And I guess that's what my problem is. It's a lack of choice. The complete homogenization is bothersome.

That will be more likely to happen at an independent cafe where you'll see art from the neighborhood on the walls or you might hear a local band play.

The corporate coffee house isn't necessarily evil, but I think supporting local businesses is inherently good.