We expected it was going to be a tough half year.

It was clear this would be a tough half for us, and it was. The result is as expected in a depressed market environment where the coincident factors of price, volume and the ability to recover input cost increases in manufacturing have all tracked negatively.

We are continuing to make progress on those key areas under our control.

We are a highly-visible brand ambassador for the Disney brand as a whole.

We are making tough decisions to turn the corner on Australian Paper in this depressed environment.

With that kind of foot traffic, our goal is to convert more guests into buyers. To be able to give information about the parks, about the movies, as well as sell Disney products is really important to the company as a whole. So we have a kind of halo-effect over the whole company.