Sahara. You see kids jumping in the water and figure it must be safe. They were born and raised in it, but our people could have gotten terribly ill.
You have to show the studio that you've done your due diligence.
We have to go further and further out on a limb in order to keep today's audience entertained because they're not excited anymore about seeing a fast car chase on San Francisco streets. For a Coca-Cola and box of popcorn, it isn't worth getting somebody killed, and if at the end of the movie it says 'in memoriam to,' then you haven't properly done your job.