It only has to happen to you once before you sort of know how it works.

It's a big deal wherever this card is sold. I was thinking how could I leverage the publicity value of this card. I thought it would be really something if I approached eBay with this idea.

My dream is that someone would buy the card and use it some kind of anti-smoking campaign for youngsters. There's potential there.

He's taking some time to think about it.

Everybody's eyes were glued to this auction. It is the Holy Grail of baseball cards. It is the Mona Lisa. There's nothing else like it.