In terms of public relations, it was a major snafu. I think it got a lot of negative reception in the market. Barnes & Noble look like someone who came to the party late and then started throwing their drinks at people.

280

I think a lot of their success will depend on taking their strong brand they already have onto the Internet and making it stronger.

212

The suit that Barnes & Noble filed was extremely poorly timed.

174

This is insanity. If this is a reflection of the company going on the Internet and the company doesn't even have a site yet, this is insanity.

125

The real challenge will be forging the right type of partnerships.

102