The reality is, this is where the money is at.

EBay is well out of its comfort zone on this one.

To be fair to AT&T, the company has to do this. It is government mandated that you have to have a 911 solution because people expect 911 to work, regardless of where they are.

Right now the competition is just about cheap voice calls.

AT&T has enriched its broadband offerings.

It reminds me of the days of the Internet bubble. Who buys a company for US$2.6 billion anymore that has a miniscule revenue stream?

To grow our revenue and our customer base and enhance awareness of our brand, we have chosen to spend significant amounts on our marketing activities, and we intend to continue to do so.

The assumption that everybody wants a bundle is flawed.

They'll take a hit on the profits, but if they want to stave off lost lines they can do it by pricing with the market.