We're working very closely with his management and himself and we're going to develop an overall strategy. We're very confident that he can succeed. He was very impressive in the meetings we've had with him. He's got a great personality. He speaks well. He's a good-looking guy and he's got a great mind on his shoulders. He knows what he wants.

What we're trying to do here is represent the elite, the top at each one of their fields, and we feel Floyd is that. We feel there's a huge upside in the endorsement market for him. We're focusing on what there might be in the entertainment industry. But we're really focusing a lot on the market of endorsement and licensing. And we're just starting now.