The reality is, even if people think it's a prank, we take it very seriously. This is an act that could bring along felony charges.

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People have actually placed a bid on behalf of somebody else. The person selling the item is bidding on it. We've talked to these folks and we've come away really convinced they were doing it for a friend or family member that didn't have an eBay account. Also, people have done it because they are attempting to drive up the price on their own item.

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I can bid on your item, and at the same time you can bid on your own item.

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There's probably 1,400 or 1,500 comic book items on the site at any time. It remains a very popular area of the site. I'm sure people buy and sell comic books the same way they do stocks, other securities or fine wine.

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We have a great number of people who play by the rules and demonstrate a high level of respect for their fellow eBay users. But you will find from time to time, people who step outside of the rules.

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The way eBay has developed and has grown is by giving the tools to individuals to list the items they wish to sell. It's up to the eBay community to decide whether there is any advantage to listing items of this nature.

149

The way we hope it will work is that non-eBay users who would normally read the classifieds would see the ads and then come to the site.

136

Any time an event becomes the center of national attention, we see a pickup in related items. This includes the good and the bad.

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