It's a market that's growing.

The vast majority of our customers have no need and no desire to be programming their robots. But there are a few people out there who really enjoy hacking things.

We're doing something innovative that people haven't done before. We're building really cool stuff here. But we waited until we had some successes before we started the process of going public. And once we decided to take that step, there was a lot of work that went into it.