We found that the more content we make available, the more buzz we create. There's an audience for the consumption of media that's super-strong in front of the TV and also strong when people are not. We have to make sure our content is made available to people wherever they are.

People want to keep up with what's happening, but more than anything else we wanted to showcase the multimedia content we have access to and address the huge appetite audiences are demonstrating for accessing video content on the Internet.

The process is very much ongoing.

There's no better lead-in to the Olympics than the Olympics.

As good as (Internet) technology is and the choices it provides, nothing will ever replace the shared experience of watching the Olympics on television. We do believe that.

There's nothing bigger than a big home game for a home market. And during the Olympics we have 230 home markets for 17 days of big games.

The vignettes take a unique and different look at the Olympics from some of Bravo's most popular stars, while exposing them to the enormous traffic that will visit NBCOlympics.com during the month of February.