We do not take this lightly. The Stanley Cup is the greatest sports trophy anywhere, ever. It is unique and a huge part of our culture and heritage.

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Realistically, we never presumed to be the guys who would play for it. But if an extended commercial dispute went on say even longer than the last one, or some other drastic changes occurred, then you just don't want the thing put away and forgotten about.

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We decided there was merit to the thing, and that your average Canadian doesn't want to see the thing put away and hidden just because of a commercial dispute in a professional hockey league.

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