The story was more gracious than we were expecting after hearing all the interview hype. Everybody was expecting a devastating story.

204

On-course play is critical for product credibility and reputation. When he's winning and playing extremely well, it resonates and reflects at retail.

160

The story was more gracious than we were expecting after hearing all the interview hype. Obviously, Nike doesn't support drinking and skiing, or drinking and sports activities.

153

We've always been involved in the Games, but this is on a completely different level. This is one area we've been locked out of in the past. It's an opportunity we've never had before.

132