Consumers want to see news and be a part of celebrity happenings as soon as video is available. CBS Alerts represent the next generation in wireless news and entertainment content by packaging text with a more rich visual experience in near real time.
"Cyriac Roeding" is a German-born entrepreneur and angel investor mainly active in Silicon Valley. He is a former EVP of CBS (NYSE: CBS), where he started the mobile division, and then became an entrepreneur-in-residence at Kleiner Perkins Caufield & Byers. He is currently the co-founder and CEO of shopkick, a mobile shopping application, which as of January 2015 had 10 million users in the United States and 200 brand and retail partners, including Macy’s, Best Buy, Target Corporation, Old Navy, Crate & Barrel, Procter & Gamble, Revlon, Unilever, Pepsi, L'Oreal and Disney. The app was ranked the most widely used shopping app in the real world by [http://techcrunch.com/2012/08/06/nielsen-on-u-s-mobile-shopping-ebays-app-attracts-the-most-users-shopkick-keeps-them-around-for-much-longer/ Nielsen]. In October 2014, shopkick launched in Germany with 10 retail and brand partners nationwide and ProSiebenSat.1 as a strategic partner, in shopkick's first international expansion. Also in October 2014, shopkick was acquired for over $200M in cash by SK planet, part of SK Group and SK Telecom, a Fortune 100 company and the mobile commerce market leader in South Korea, in the largest mobile commerce transaction to date.
More Cyriac Roeding on Wikipedia.It might look a little nerdy, though.
We want our audience to be able to stay in touch so if they?re walking down the street and they get a news alert and they want to see more, they can also go watch it on TV.
We'll never be successful until we think of this as a new medium. No one would think of putting a newspaper on television. Why would you just put television on a cell phone?
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