People who have tried to use NT outside of a workgroup environment and seen it fail, have retrenched with Unix, ... [Microsoft's] reality distortion is wearing off, and people are making more informed decisions.

120

It has attracted a whole new set of customers that we'd never really talked to before.

118

After we released the Intel-based Macs we had a lot of customer requests asking if it's possible to run Windows on those machines. We decided we would help it along by creating Boot Camp.

116

We found there are quite a large number of people who were sold on the Mac and wanted to move over, but they had one or two applications that were keeping them from making the move. The second group was interested in the Mac but worried if they made the move over, (they) would be leaving something behind. The ability to run Windows would take those barriers down.

109

If you want to go back to one partition for the Mac, you just rerun Boot Camp and that comes up as an option — we make it very simple.

105

This will really help a lot of folks make up their mind whether to move over to the Mac. We think this makes the Mac even more appealing for all those Windows users who are considering the switch.

90