The Cadillac Web site really is the Cadillac of luxury auto Web. Competitors in the luxury auto industry can learn something about customer satisfaction and the online customer experience from Cadillac. -Bonny Brown

 

The Cadillac Web site really is the Cadillac of luxury auto Web. Competitors in the luxury auto industry can learn something about customer satisfaction and the online customer experience from Cadillac.


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This quote is just one of 7 total Bonny Brown quotes in our collection. Bonny Brown is known for saying 'The Cadillac Web site really is the Cadillac of luxury auto Web. Competitors in the luxury auto industry can learn something about customer satisfaction and the online customer experience from Cadillac.' as well as some of the following quotes.

The Cadillac Web site really is the Cadillac of luxury auto Web. Competitors in the luxury auto industry can learn something about customer satisfaction and the online customer experience from Cadillac.

Bonny Brown
159

The home page is often a very strong factor in driving future usage—things that you wouldn't think would have such a strong impact.

Bonny Brown
156
Although the online channel has not traditionally been where consumers apply for cards, credit card sites and online services do have a major impact on consumer decisions. The impact of card sites on consumer decisions and behavior is steadily increasing, and card companies need to sit up and take notice. -Bonny Brown
142

With more than half (52%) of study participants indicating that online account management services were very or extremely important when selecting a new credit card, credit card companies are placing greater emphasis on the online experience. Those that can simplify the card application process and provide real value online will ultimately impact consumer choice.

Bonny Brown
136

There certainly is a lot of hope for all of these engines because we're still seeing people say they'll switch if they don't find what they're looking for.

Bonny Brown
129
This study clearly shows a significant positive impact on brand perceptions and purchase intent for luxury auto manufacturers when they master the online experience. For those who don't provide a superior online experience, they are actually damaging their brand and taking the air out of their multi-million dollar advertising campaigns. -Bonny Brown
120

This study clearly shows a significant positive impact on brand perceptions and purchase intent for luxury auto manufacturers when they master the online experience. For those that don't provide a superior online experience, they are actually damaging their brand and taking the air out of their multi-million dollar advertising campaigns.

Bonny Brown
86