It's a brutal environment for ad agencies right now. Companies are trying to lower the overall price of their product. The hard times really came after Sept. 11 when everyone got very bottom-line oriented. You really had to show results and prove return on investment. Clients want results immediately. They'll show you the door in no time. -Richard Williamson

 

It's a brutal environment for ad agencies right now. Companies are trying to lower the overall price of their product. The hard times really came after Sept. 11 when everyone got very bottom-line oriented. You really had to show results and prove return on investment. Clients want results immediately. They'll show you the door in no time.


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This quote is just one of 4 total Richard Williamson quotes in our collection. Richard Williamson is known for saying 'It's a brutal environment for ad agencies right now. Companies are trying to lower the overall price of their product. The hard times really came after Sept. 11 when everyone got very bottom-line oriented. You really had to show results and prove return on investment. Clients want results immediately. They'll show you the door in no time.' as well as some of the following quotes.

It's odd that a city the size of Houston ? one that's the petroleum capital of the world ? doesn't have a Top 50 agency.

Richard Williamson

Let's say Country A's ship is sitting there, and Country B's ship is sitting there in sight. I could not send a message directly. It had to move circuitously.

Richard Williamson

It's a brutal environment for ad agencies right now. Companies are trying to lower the overall price of their product. The hard times really came after Sept. 11 when everyone got very bottom-line oriented. You really had to show results and prove return on investment. Clients want results immediately. They'll show you the door in no time.

Richard Williamson