In the modern world of business, it is useless to be a creative original thinker unless you can also sell what you create. Management cannot be expected to recognize a good idea unless it is presented to them by a good salesman. -David M. Ogilvy

 

In the modern world of business, it is useless to be a creative original thinker unless you can also sell what you create. Management cannot be expected to recognize a good idea unless it is presented to them by a good salesman.


Comments

There are not yet any comments on this quote. Why not register / login and be the first?



This quote is just one of 12 total David M. Ogilvy quotes in our collection. David M. Ogilvy is known for saying 'In the modern world of business, it is useless to be a creative original thinker unless you can also sell what you create. Management cannot be expected to recognize a good idea unless it is presented to them by a good salesman.' as well as some of the following quotes.

Advertising is only evil when it advertises evil things.

David M. Ogilvy
257

Political advertising ought to be stopped. It's the only really dishonest kind of advertising that's left.

David M. Ogilvy
220
If it doesn't sell, it isn't creative. -David M. Ogilvy
216

Ninety-nine percent of advertising doesn't sell much of anything.

David M. Ogilvy
199

First, make yourself a reputation for being a creative genius. Second, surround yourself with partners who are better than you are. Third, leave them go get on with it.

David M. Ogilvy
196
A good advertisement is one which sells the product without drawing attention to itself. -David M. Ogilvy
194

The best ideas come as jokes. Make your thinking as funny as possible.

David M. Ogilvy
193