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This quote is just one of 7 total Pam Danziger quotes in our collection. Pam Danziger is known for saying 'After proclaiming their entrance into the fashion world with the Vogue ad, this is a logical step for Wal-Mart.' as well as some of the following quotes.
These two sleeping giants of mass chocolate have woken up to the fact that chocolate is not about mass — it's about class. It's a luxury experience.
What we see with those affluent consumers is they bring their middle-class values into the luxury market, so they're really the middle-class luxury class. They are looking for discounts and sales and they buy the majority of their luxury goods on sales or [at] discount. They have this middle-class orientation and they know how to save money.
The key for success in retailing today is to understand what makes shopping fun and then make sure the entire shopping experience is designed to maximize the shoppers' pleasure.
Recreational shoppers are not so much motivated by sales and discounts as by value. A better shopping experience, not just cheaper prices, is the answer.
This quote is just one of 7 total Pam Danziger quotes in our collection. Pam Danziger is known for saying 'After proclaiming their entrance into the fashion world with the Vogue ad, this is a logical step for Wal-Mart.' as well as some of the following quotes.