A rush of spending, investing and deal-making marked the continued rise of digital advertising in 2005. The landscape in 2006 is already serving up another year of powerful developments, particularly as media continues to migrate online and new digital formats and technologies emerge and mature. -Jeff Lanctot

 

A rush of spending, investing and deal-making marked the continued rise of digital advertising in 2005. The landscape in 2006 is already serving up another year of powerful developments, particularly as media continues to migrate online and new digital formats and technologies emerge and mature.


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This quote is just one of 9 total Jeff Lanctot quotes in our collection. Jeff Lanctot is known for saying 'A rush of spending, investing and deal-making marked the continued rise of digital advertising in 2005. The landscape in 2006 is already serving up another year of powerful developments, particularly as media continues to migrate online and new digital formats and technologies emerge and mature.' as well as some of the following quotes.

Video advertising will be the single most important development over the next 12 to 18 months. This is where the leaders will stake their ground.

Jeff Lanctot

I'm very optimistic about the success of the holiday season. Retailers in early 2006 will realize they have to make the same brand commitment online as in stores.

Jeff Lanctot

I think it reflects that there is a commitment to online advertising, there is a recognition that is part of a long-term retail strategy.

Jeff Lanctot

Waiting rooms might be the right thing technically since they can regulate the number of streams. But that may end up being frustrating for those that don't get in. The interest is high but there are risks for advertisers and CBS.

Jeff Lanctot

Search is maturing as a category.

Jeff Lanctot