Don't worry about people stealing an idea. If it's original, you will have to ram it down their throats.
When we do our pre-game talk, we talk about certain people not liking pressure. But it seems like none of their players likes pressure. We tried to jump on that, totally, because that got our defense going. And we knew that if we kept pounding them and pounding them ? not just stealing the ball but just getting stops ? that would frustrate them.Lisa Willis
A recent consumer survey we carried out in the UK indicated that there is a discrepancy between people's attitude toward physical theft and toward software theft. People will say that they would report someone who was stealing from a physical retailer, but not someone downloading an illegal copy of a software program.