The $64 question is will they (drop their sponsorship) and I don't know -- I haven't asked them.Tom Hamilton
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[And there are other options to the banner ad.] Forbes seems to be making money through sponsorship instead of banner ads -- they seem to be having success by thinking outside the box, literally in this case, ... The other whole area is making deals with the big portals where you buy exclusivity on certain amounts of pages. But it's very expensive.Barry Parr
We've hit a home run with this sponsorship. The teams love it, the communities love it and our clients and employees love it. So we decided to go for a triple play and extend this sponsorship through 2009. The Principal Family Fun Fest is a great way to bring wholesome, family-oriented entertainment to the communities where our clients and employees live.Dan Houston
E2V also creates a new type of sponsorship opportunity for leading companies tired of the old methods. We believe that over the course of the year, event organizers of E2V-covered events will find attendance numbers increasing. Our product will help shape networking in the local business community and bring balance to executives' schedules.Scott Stephens