Phil Harrison
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"Phil Harrison" is a corporate vice president of Microsoft, and the former British corporate executive and a representative director of Sony Computer Entertainment/Sony Computer Entertainment, Inc. (SCEI) and Executive Vice President of Sony Computer Entertainment Europe (SCEE). At E3 (Electronic Entertainment Expo)/E3 in 2005 he showcased the first public realtime demonstrations of PlayStation 3 development hardware which included the famous ducks demo. On 3 March 2008, Infogrames/Infogrames Entertainment SA announced Harrison was their new President and Directeur Général Délégué.[http://ps3.ign.com/articles/856/856515p1.html IGN: Phil Harrison Joins Infogrames] On 29 May 2009, it was announced that Harrison had become the non-executive director of Atari, formerly Infogrames Entertainment SA.

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There is an unstoppable trend towards digital downloading of content.

[Sony executives won't confirm the report, but they did acknowledge that the dates were in line with earlier announcements by the Japanese electronics giant. The information] certainly didn't come from us, ... We'll be making our major announcements at the Tokyo Game Show in September.

Will further accelerate the creation of global hit titles and be responsible for creative, technical and strategic direction setting of development and production.

SCE is unique in having innovative development studios in the US, Europe and Japan, that have each created numerous global hit titles. By combining the wealth of creativity and talent of games development we can dramatically change the landscape of computer entertainment. I am honored to be taking on that challenge working alongside the best people in the business.

In the future, we?re going to go through a radical change. We will be creating and servicing a network of game communities...a shift from a disk-based to a network-based business.

The idea of a handheld rivalry with Nintendo is an irrelevance, ... Those formats don't appear in our planning. It's not a fair comparison; not fair on them, I should stress. That sounds arrogant, maybe, but it's the truth.

Animate these in 3D, add sounds, and email them to their family or friends, just like a greeting card.