I don't think anyone has a good way of finding the cost of an event. Most companies don't really do the proper postmortem, or, if they do, they have no idea what to include in the analysis.

There is a growing criminal element involved in hacking today.

This is proof of their knowledge that they need to offer more integrated applications, as anti-virus, anti-spam and the firewall need to work closely together.

Many users will now delete an e-mail attachment that seems suspicious rather than open it up, so it has become more difficult for viruses to spread quickly.

It moves cost from capital expense that needs to be depreciated to the operating budget, so it's easier to budget for.

Who's going to pay $150 for a Bluetooth card when it's not that inconvenient to pay much less and use a cord?

Symantec is in effect trying to lock-in customers before Microsoft gets to market, ... There's also recognition in this product shift that some of these features are becoming increasingly commoditized.

To a certain extent, Microsoft always has conflicts in how it deals with partners, and Symantec and McAfee won't be any different. You go to bed with a sleeping giant and he might just wake up and crush you.