G-Log gives Oracle really good transportation functionality. But just as importantly, it gives them a customer base in the third-party logistics provider space. Many of them are looking to invest in transportation solutions.

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SAP remains a pretty tough competitor for Oracle -- not so much based on the functionality of their transportation solution, but more because of the total cost of ownership. 'You can get it integrated with your [enterprise resource planning system]' is the typical SAP argument.

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Overall, Manhattan Associates establishes itself as the lead in ground transportation solutions. The vendor edges out the competition with a solid foundation in both planning and procurement, and unmatched carrier and fleet management offerings.

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