Even before the movie was such a big hit, we asked (Focus Features) for memorabilia. Next thing we knew we had the icon. We had no idea it would raise $100,000. Not in our wildest dreams.

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With all the nominations, we knew it would be big, but we didn't know it would be this big. This is the best thing that could happen for the kids.

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The previous high we had was for the Love Bug. That went for just over $24,000, and that was a car. All I can say is, this will be much less costly to ship.

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We're talking about students who may not have even envisioned themselves as college-bound learners. One of the things we try to accomplish is to give them this validation -- that college is a real possibility. It's not going to happen by chance; you need to work very hard, but it will happen.

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