The sessions at this year's conference focus tightly on how a business - any business, regardless of industry - can significantly benefit from deploying self-service kiosks, and the strategies needed to succeed. Players from all sides of the business will have the opportunity to discuss new and emerging self-service trends and how they can apply to their business.

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You need to know how to measure ROI, the number of visitors and the number of impressions. No matter how great the applications or how great the kiosk looks, it doesn't mean anything if no one is using it.

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